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How to perform keyword research Ever wondered where to start with getting selling on Google?  A good place is to identify if your target market searches for you online.  The only way to do that is to find keywords that they might use,...

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How to identify Google AdWords Certified Partners

Posted by clairejarrett | Posted in Adwords, partner | Posted on 05-09-2010

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So how do you identify a REAL AdWords Certified Partner?

Quite simply, they must display a logo and it MUST be linked to their registration page at Google.  If you click their logo, and it doesn’t take you through to the correct page, then they are NOT a real AdWords Certified Partner.

Click our logo and see:AdWords  Certified partner Bristol

I really wish Google would crack down on those companies fraudulently displaying these logos.  The exams are now extremely hard to pass, and are a real indicator of quality.

If a company or individual is only displaying the old style Google AdWords Professional logo – this means they have passed only the older far easier exams (almost anyone could pass them!).

With the new exams, it’s compulsory to take 2 out of the 4 exams.  Some, like myself, choose to take them all to prove competence in Analytics and the Display network as well as the AdWords search network.

Claire owns and operates Marketing By Web, an AdWords Certified Partner in Bristol who work worldwide with clients.

Google AdWords Certified Partner Exams

Posted by clairejarrett | Posted in Adwords, partner | Posted on 09-08-2010

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Just a quick note to advise you all that I’ve now passed every single one of the 4 Google AdWords Certified Partner exams.  This includes

  • Google Advertising Fundamentals Exam
  • Search Advertising Advanced Exam
  • Display Advertising Advanced Exam (Content Network)
  • Reporting & Analysis Advanced Exam (Google Analytics, Website Optimiser etc)

The first 2 out of these 4 exams are now cGoogle AdWords Certified Partner Bristolompulsory to become a Google AdWords Certified Partner

These exams are now FAR harder than previously, when it was possible for anyone to become a Google AdWords Professional with a minimum amount of study and experience.  The new Google AdWords Certified Partner status is now a true indicator of quality and a thorough understanding of Google AdWords, Analytics and Website Optimizer.

Google Advertising Partner Status

Posted by clairejarrett | Posted in Adwords, partner | Posted on 12-05-2010

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I’m excited to announce that my company Marketing By Web (based in Bristol but with clients worldwide)  has achieved Google AdWords Partner Status.  This means we have on board a fully qualifed AdWords Search Advertising Professional (myself!) who has passed both Google exams at basic AND advanced status. It is a requirement that all Google AdWords Professionals pass the new exam by October 2010.  I am expecting a lot of AdWords companies to struggle with the difficult Advanced exam, as well as an influx of AdWords training enquiries from other PPC agencies requesting I help them achieve Partner Status.

Google Certified Partner

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