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Claire Jarrett – Freelance Marketing Coach & Consultant

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An Expert’s Guide to the Top 7 Google Ads Landing Page Best Practices
Adwords

An Expert’s Guide to the Top 7 Google Ads Landing Page Best Practices

ByClaire Jarrett

A great PPC campaign can’t increase your profits unless your landing page does its part. I’ve seen my fair share of Google Ads directed to the homepage or a non-optimal landing page. So today, I’m…

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Should I Use Automated Google Bidding? Pros & Cons
Adwords

Should I Use Automated Google Bidding? Pros & Cons

ByClaire Jarrett

Can you trust Google to consider your best interests, or should you manually tweak every bidding setting? Today, I’ll walk you through everything you need to know to make an informed decision: should you use automated…

Read More Should I Use Automated Google Bidding? Pros & ConsContinue

Destination Mismatch – What to Do When Your Google Ads Are Disapproved
Adwords

Destination Mismatch – What to Do When Your Google Ads Are Disapproved

ByClaire Jarrett

Google Ads can get disapproved for various reasons, but one of the peskiest is certainly destination mismatch. Fortunately, I’ve successfully dealt with it throughout my PPC career, and today, I’ll show you how to fix…

Read More Destination Mismatch – What to Do When Your Google Ads Are DisapprovedContinue

7+ Reasons Your Google Ads Has Been Disapproved
Adwords

7+ Reasons Your Google Ads Has Been Disapproved

ByClaire Jarrett

When Google disapproves your ad, it promptly tells you what you did wrong – but not exactly how to fix the problem. (This is especially annoying when you want to get a campaign up and…

Read More 7+ Reasons Your Google Ads Has Been DisapprovedContinue

How to Fix a Suspended Google Ads Account
Adwords

How to Fix a Suspended Google Ads Account

ByClaire Jarrett

Every advertiser has woken up to a Google Ads suspension notification at least once. However, if you’re new to Google Ads, don’t panic. Today, I’ll show you how to fix a suspended Google Ads account. Let’s…

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How to Use Google Ads for YouTube
Adwords

How to Use Google Ads for YouTube

ByClaire Jarrett

As a marketer, if you want to target new or re-engage existing audiences, you absolutely cannot miss out on using Google Ads for YouTube. In fact, a whopping 70% of people purchased a product after seeing…

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Calculate Your Budget Before You Launch: Google Ads Cost Estimator
Adwords

Calculate Your Budget Before You Launch: Google Ads Cost Estimator

ByClaire Jarrett

Diving into the waters of Google Ads can feel intimidating, especially if you don’t know the cost upfront. And while there’s not a special formula to determine the cost, this article will serve as your Google…

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How Much Should You Spend on Google Ads?
Adwords

How Much Should You Spend on Google Ads?

ByClaire Jarrett

You may have a few questions if you’re preparing to run Google Ads. Namely: how much should you spend on Google Ads, and what ROI can you expect?  Today, I’ll show you how to create…

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5 Google AdWords Benefits to Grow Your Business
Adwords

5 Google AdWords Benefits to Grow Your Business

ByClaire Jarrett

Google Ads has come a long way from yet another channel in our marketing toolkits. These days, it can be a veritable lead generation facility that grows your business and grows with your business. If you’re unsure if Google’s…

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Bidding on Competitor Brand Names on Google AdWords: Pros and Cons
Adwords

Bidding on Competitor Brand Names on Google AdWords: Pros and Cons

ByClaire Jarrett

If you want to ramp up your paid search performance, you’ve probably considered bidding on competitor brand names on Google Ads. This can give you quite a brand boost, but only if you do it…

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A Guide to Google Ads Budgets for Small Business
Adwords

A Guide to Google Ads Budgets for Small Business

ByClaire Jarrett

There’s nothing like kickstarting your revenue with Google Ads (formerly Google Adwords). The ad platform is scalable, increases your sales, and even lets you track ROI. However, a question that baffles any small business owner…

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Beginner’s Guide to Google Ads Bidding
Adwords

Beginner’s Guide to Google Ads Bidding

ByClaire Jarrett

There’s nothing like Google Ads (or AdWords) to increase your revenue, but how does the bidding really work? If you’re new to PPC advertising, Google’s mysterious auctions can throw you for a loop. So today,…

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Top 5 Google Ads Best Practices for 2023
Adwords

Top 5 Google Ads Best Practices for 2023

ByClaire Jarrett

You’ve heard all about the changes to Google Ads in 2022. Now, the changes coming to Google Ads in 2023 make it necessary to establish proper foundations, harness data and make the right decisions. But…

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How to Use Google Analytics in 2022
analytics

How to Use Google Analytics in 2022

ByClaire Jarrett

Completely free and full of information, Google Analytics is a must-have for any website. However, setting it up isn’t always straightforward – especially in the new era of Google Analytics 4. Today, I’ll show you…

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How to Contact Google Ads Support
Adwords

How to Contact Google Ads Support

ByClaire Jarrett

It’s no secret that Google Ads is one of the best ways to promote your business, generate awareness about your brand, and attract more customers. But here’s the thing: getting started with GA for the…

Read More How to Contact Google Ads SupportContinue

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Recent Posts

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    The Best Google Ads Planning Templates: Chart a Roadmap to Success

    August 21, 2023

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