Claire Jarrett – Experienced LinkedIn Ads Manager
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Head over to LinkedIn Ads’ landing page, and you’ll be dazzled by claims like, “Advertisers see a 2-5x higher ROAS with LinkedIn Ads.” But do they really?
Yes – if they do LinkedIn Ads the correct way.
If you approach LinkedIn Ads without a strategy, you’ll get excited about the high ROAS metrics, only to feel lost when you don’t see high returns. That’s why LinkedIn marketing requires focus and a smart strategy. Particularly one that hyper-focuses on your ideal audience.
Because here’s the thing…
You won’t see results with LinkedIn unless you spend your ad budget wisely!
When you don’t focus your budget on the perfect audiences, you end up with leads that aren’t a perfect fit and don’t convert into loyal customers.
All they do is drain your team’s time and keep you stuck in wishful thinking.
But don’t worry! I and my team of LinkedIn ads specialists are here to help you filter out the bad leads from poor targeting and subpar campaign setups.
Let’s maximise your returns!
Attract top-quality leads with my LinkedIn Ads Manager services
Hello there! I’m Claire Jarrett, a B2B Marketing and LinkedIn Ads Consultant. Fun fact: I was the very first person in Europe to offer face-to-face PPC training back in 2008.
(I even have DVD copies stashed in my office if you’d like one!)
Since then, I’ve trained over 38,500 business owners to use their ads to their maximum advantage, helping them generate quality leads and boost revenue. Plus, I’ve grown and sold multiple firms with my PPC expertise.
And that’s not all: The 3rd edition of my bestselling book, Rapid Google Ads Success, is now live as of May 2024.
I firmly believe that every business owner needs a deep understanding of marketing to achieve their sales goals through LinkedIn Ads, and I’m here to help make that happen.
Will you get the best results from my LinkedIn Ads management services?
My style as a LinkedIn Ads manager is just right for business leaders who want to zoom ahead on LinkedIn. If you’re…
- Ambitious and eager to grab every opportunity
- Results-driven and target-hitting
- Ready to turn market changes into a big advantage
- Into the numbers but also understand customer journeys
- Competitive and focused on LinkedIn Ads success
… then we’ll be a great fit!
You’ll get the best results from LinkedIn Ads if…
You’re a leader (as in CEO, Marketing Director, or business owner) and you and I can collaborate closely.
While I’ll work extensively with your team, I need to spend time with you to get this right. Marketing can’t be handed off entirely if you want it to align with your – the key stakeholder’s – vision.
I firmly believe that our partnership will bring you the highest ROI.
Yes, I can launch and manage a campaign for you. I offer full, Done-For-You LinkedIn Ads account management too. But for incredible results that we’ll both be proud of, it’s crucial that we plan and execute the LinkedIn Ads campaigns together!
Who my LinkedIn Ads management isn’t for
My training isn’t suited for junior roles. Here’s why:
Junior staff often focus on the “here” and “now”. But you, as a seasoned leader, understand your business’ history and can visualise its future from 1000 miles away.
I bring a fresh perspective and decades of experience, but I don’t have your unique context and knowledge. I don’t know why you chose certain strategies or which methods didn’t work years ago. This critical knowledge is something junior staff can’t give me.
Only you can!
If you’re struggling with…
01.
Substandard LinkedIn Ads performance
Nowhere near those dazzling figures? Let’s change that!
I’ll review your LinkedIn Ads account and goals to ensure you’re getting more of the ideal prospects into your funnel – and less of the time-wasting lurkers.
02.
Technical setup headaches
Does the thought of perfecting your ad copy and visuals make your head spin?
My team and I will create content with effective, persuasive copy and eye-catching visuals built to achieve higher CTRs. We’ll make sure your ads look irresistible to the customers who matter!
03.
LinkedIn Ads targeting
It’s a fine line between being specific and overly narrowing your audience. We’ll assess if your account is targeting the right people, so we ensure you reach qualified leads ready to buy (and keep buying) from you.
Plus, together, we’ll ensure you’re promoting the right value prop in the right formats that will make your leads click through and call!
04.
Not knowing if LinkedIn Ads are right for you
Feeling lost about where to start? Or wondering if LinkedIn Ads are even the best choice for your business?
Depending on your business and audience, my services as a LinkedIn Ads manager are designed to create profitable campaigns that scale with you as you grow. And if LinkedIn isn’t the best fit, we’ll help you find the most profitable advertising strategy for you.
What do my services as a LinkedIn Ads manager include?
I’m not here to just tell you what to do and leave.
I’ve spent the last 17 years refining and perfecting the methods I’m about to share with you. If you could benefit from someone taking a closer look and offering personalised advice…I’m the LinkedIn marketing consultant for you.
While I’m based in Bristol, UK, I work remotely, helping clients worldwide through Zoom calls.
Step 1. One-on-one LinkedIn Ads strategy call
I always start with a one-on-one call where my goal is to get all the information I can about your audience in a way that can maximise your profitability and leverage your time. I’ll ask questions like…
- How do your ideal prospects behave?
- What makes them convert?
- What stops them from converting?
- Which steps are crucial for their purchasing decisions?
- What’s your sales team’s current conversion rate?
- What audience targeting should we consider?
We’ll define how to measure success for your business by identifying your key metrics. Then, we roll up our sleeves and get to work!
Step 2. A thorough LinkedIn Ads audit
If you’ve already set up LinkedIn Ads, I’ll look at them in order to identify…
- What’s working?
- What isn’t working?
- Is your conversion tracking set up correctly? (If not, I’ll help you install the LinkedIn Insight Tag on your website to track conversions the right way.)
- Areas for rapid improvement
- Where leads (and cash!) might be leaking
Even if you’ve never set up an ad, no problem!
We’ll also peek into your competitors’ strategies and see what ideas we can adopt for your market.
Sometimes, this audit will be a full video analysis of your LinkedIn Ads account. I’ll pinpoint both strategic and technical issues, as it’s often the overall strategy causing the hiccups.
Step 3. Strategy and implementation
Based on our discovery call and audit, we’ll craft a step-by-step, measurable action plan focusing on areas for optimisation and your preferred collaboration style.
At this stage, I’ll guide you through the changes and help with any questions about your ad campaigns. I’ve found that many of my clients find managing their own accounts can be time-consuming and stressful. I completely understand!
My team and I can take it off your plate with full LinkedIn account management. The choice is yours.
Step 4. Optimisation
During the testing phase, we’ll run A/B tests to compare multiple setups or versions of your ad creative.
This way, we’ll see which one resonates most with your target audience, ensuring we know which elements of your advertising are generating the best leads.
Then, we’ll double down on them to scale your progress!
I’m all for the “Done-for-You” process. But here’s why “Done-with-You” wins:
My main goal as your LinkedIn Ads manager is to teach you and your team how to master PPC advertising, not only on LinkedIn but across your entire funnel. That’s why your participation is crucial!
I stand for marketing participation and delegation, never abdication. It’s vital that we work together to assess the quality of your leads and ensure they are the perfect fit for your business.
You won’t need to spend months on end working with me to make that happen. Just a few hours per week is enough to start seeing results.
My clients achieve phenomenal outcomes with as little as 1-2 hours of collaboration every week.
Do NOT pull the plug on LinkedIn Ads yet – let’s chat first!
My goal is to demystify Linkedin Ads for you. So bring your knowledge of your target market and ideal client, and I’ll combine it with powerful strategies and tactics I’ve learned as the “OG” advertiser.
Together, we’ll reach every top-quality lead and hit your advertising goals.
Skip the guessing game. I and my expert team of LinkedIn Ads managers will work with you to maximise your ad results, giving you the most value for each dollar or penny spent.
Ready to attract high-value prospects using LinkedIn ads? Connect with me on LinkedIn, drop me a message, or set up a call today.
It’s time to create the high-ROAS strategy your business deserves!
Testimonials taken directly from Trustpilot