11 Ways to Completely Sabotage Your Google Ads

11 Ways to Completely Sabotage Your Google Ads

If you’re not careful, you might end up committing one of these errors in your Google Ads account. wasting tons of cash and sabotaging your lead flow. It’s time to audit your account and get them fixed! Mistake 1- Accept Google’s default settings when setting up a...
Are You Using Google Ads To Pre-Qualify Your Leads?

Are You Using Google Ads To Pre-Qualify Your Leads?

Google Ads – (formerly known as AdWords) has got even better. It’s still THE best place to go for leads that are hunting for an immediate solution to a problem – yet it’s also rapidly becoming known as a great place to prequalify and warm your leads up. Let’s take a...
The Danger Of Unqualified Leads

The Danger Of Unqualified Leads

You set some ads live and BOOM – in come the leads. Excited – you (or your team) get on the phone with them… Then call after call goes badly. Maybe the prospect doesn’t show. Or asks you to reschedule. Or asks you to remind them who you are...
How to Carry Out a Business (and Life) Audit

How to Carry Out a Business (and Life) Audit

Today’s post has a different theme than normal, because while journaling and goal setting this morning, I took some time to carry out an audit of where my business is currently, along with where I’d like it to go in the next 12 months. When I do this, I...