Traditional Google Ads are a simple machine: insert your keywords and Google will serve them. But with Google Ads Performance Max campaigns, the machine has started learning. You get more data and placement options but…
When I mention Google Ads, most people automatically think of text ads. But if you’re an eCommerce shop owner, don’t forget about Google Shopping – it’s rapidly rising and now makes up for 76% of…
Google Ads is a fantastic way to get qualified leads, but will you get calls as soon as you hit the campaign launch button? Today, I’ll show you how fast Google Ads work and what you…
If you need qualified leads for your business and you need them now, Google Ads is the best option. The platform is quite robust, but this article will help you get off the ground quickly and…
Customer journeys are anything but simple. One prospect sees your ad and immediately wants to get in touch, but another needs more information to hop off the fence. If your Google ad only targets one…
There’s nothing like logging in to your eCommerce analytics dashboard to find that you’re getting a reliable amount of daily sales and growing month over month. I’ve spent the fast 15 years helping businesses grow….
This is part of a series of posts we’ve put together for various industries to assist with their marketing. Today, we’re looking at plumbing (we’ve previously looked at accounting and locksmiths) . A good plumber…
This is part of a series of posts we’ve put together for various industries to assist with their marketing. Today, we’re looking at accounting. Revenue is the lifeblood of every accounting firm. Unfortunately, unless you’re…
You’d be hard-pressed to find a lead generation method more effective than Google Ads. So if the only thing you’re unsure about is the cost, let’s talk. Today, I’ll show you everything you need to…
![Top 6 Benefits of Using Google Analytics 4 [Infographic]](https://a4x3f5i9.rocketcdn.me/wp-content/uploads/2022/05/benefits-of-Google-Analytics-4-GA4-300x224.png)
Is GA4 really that useful? Yes! Here are 6 reasons why you’ll love the switch.
Google Ads is all about clicks, but clicks don’t always translate to sales. If they’re the only metric you’re using to evaluate your Google Ads returns, you’re missing out. You need Google Ads conversion tracking….
In the past, you didn’t know if your ads would be relevant to your audience. You had to launch them first. But today, all you have to do is take a look at your Google…
Get more out of your advertising budget. Here are 8 ways to lower your Google Ads CPC in 2022!
With Google’s responsive search ads, you can please everyone in your audience. All it takes is the right combination. Here’s everything you need to know!
Are the iOS 14 changes affecting your Google ads? Here’s how to overcome the challenges!
Sign up and join 36,000+other subscribers and get Google Ads training sent straight into your inbox
Sign up and join 36,000+other subscribers and get Google Ads training sent straight into your inbox