Adwords | Internet Marketing Trainer, Claire Jarrett AdWords Trainer & Consultant

Adwords

Two Massive Mistakes That Kill Success With AdWords

by  danielblinman on  October 7, 2014
tips for adwords

Too often, business owners will dip their toes in the virtual waters of AdWords, only to be crushed, disappointed, out of pocket – and never to return again. The thing is, if you don’t know what you are doing, you won’t ever have success. You
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adwords call tracking

Google has recently announced that they will be making a change to the ad copy across mobile ads in an attempt to improve performance. The change is set to start on October 15th, and Google say that the second line of ad copy on mobile
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The Essential Checklist For Launching a New PPC Campaign

by  danielblinman on  September 2, 2014
adwords checklist

It doesn’t matter how long you have been doing PPC. It doesn’t even matter if you become an expert capable of squeezing every last bit of profit out of any account… …If you are launching a new campaign, you need a checklist to follow. There
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adwords call tracking

At some point in late September, there is going to be a massive change to close variant matching in AdWords; a change that will see everybody using it. Previously, you had the option of turning it off (it is estimated that 3 percent of advertisers
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3 Site Changes That Will Make PPC More Efficent

by  danielblinman on  July 30, 2014
site changes for ppc

We rarely take a close look at the structure of the site when it comes to PPC, like we do with SEO. Despite this, it is just as important. We are going to be looking at the 3 areas of your site that need to
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How To Improve Adwords ROI With Analytics Reports

by  danielblinman on  July 18, 2014
Analytics

There is a great deal of information inside Google analytics that can be used to help with your AdWords efforts. Today we are going to be taking a look at 3 different reports inside analytics that can be used to get a better return from
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What Is A Good Click Through Rate In AdWords?

by  danielblinman on  July 16, 2014
Click through rate

We can all agree that the higher your click through rate is, the better. But with so many different factors determining CTR, it’s impossible to simply judge CTR without first taking those factors into account. Before working out whether or not your CTR is good,
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How To Identify & Counter CPC Rises in AdWords

by  danielblinman on  July 8, 2014
How To Identify & Counter CPC Rises in AdWords

Over time, you are almost always going to find that the CPC on your keywords is going to go up, not down…. Bids get increased to keep up with the competition, the competitors increase theirs to overtake you, and new competitors enter the market… A
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4 Crucial Mistakes That People Make With Google AdWords

by  danielblinman on  July 1, 2014
4 Crucial Mistakes That People Make With Google AdWords

Adwords can be pretty complicated at the best of times. You have different metrics like quality score and click through rate to track. You have to make sure that you watch your account closely for any keywords that are draining your cash… It’s tough right?
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The 5 Steps To Succeed With Any Ad Words Account

by  danielblinman on  June 24, 2014
tips for adwords

Whenever you take on a new AdWords account, there are 12 steps that will help you be more productive and help your accounts perform better. This list is more aimed at the PPC account manager- so if you are taking on PPC clients right now,
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