How to Increase Quality Score in Google Ads
In the past, you didn’t know if your ads would be relevant to your audience. You had to launch them first. But today, all you have to do is take a look at your Google…
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How to Lower Your Google Ads CPC in 2025
Get more out of your advertising budget. Here are 8 ways to lower your Google Ads CPC in 2022!
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The Definitive Guide to Responsive Search Ads
With Google’s responsive search ads, you can please everyone in your audience. All it takes is the right combination. Here’s everything you need to know!
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How Is iOS 14 Impacting Google Ads in 2025?
Are the iOS 14 changes affecting your Google ads? Here’s how to overcome the challenges!
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What’s New in Google Ads in 2022?
Google Ads is changing in 2022. Here’s everything you need to know to make the most of your Google Ads account!
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Will Google Ads Be Affected By iOS 14
Advertising as we know it is about to change. Apple is introducing a new update in iOS14 that is going to hugely impact our ability as advertisers to track our results. Apple is blocking tracking…
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Does Running Google Ads Affect My SEO?
Every marketer who has ever considered running Google ads has asked themselves this question: Does Running Google Ads Affect My SEO? The issue has been a fiercely debated one, and you’ll likely encounter two advertising camps…
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How to Write Amazing Google Ads Copy
What is the number one cause of your Google Ads headache: targeting, or Google Ads copy? If you’re anything like the vast majority of business owners who use Google Ads, then you might have a…
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What’s Coming to Google Ads in 2021
There are very few advertising methods as cost-effective as Google Ads. With precise keyword targeting, a plethora of ad types, and access to billions of searchers, Google’s advertising platform is here to stay. However, Google…
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How To Set Up Google Ads Remarketing Like The Experts
Want to generate more leads and sales with Google ads remarketing? You are in the right place. Generally between 2% and 4% of website visits result in transactions. So what happens with the other 96% –…
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How to analyse your competitors’ Google Ads Strategy
Have you ever wondered why you see the same competitors at the top of Google every single time? Have you wished you could figure out what they are doing to stay there day after day?…
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How to compete successfully on Google Ads
Do you see the same top competitors in the top spots of Google every single day? Are you trying, and failing to get into those top spots? Are you wondering how they manage to get…
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How to enter a competitive market with a brand new Google Ads campaign
So you’re in a highly competitive market, and you’re trying to compete successfully on Google Ads. As a Google Ads Consultant and Google Ads Coach, my clients often ask me: Is it possible to take…
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Do “Feelings” Belong in Marketing?
I’m an emotionally driven person, and it helps me immensely as a marketer. So I’ve spent a good few years trying to figure out how to explain the beneficial use of “feelings” in marketing. Are you…
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Why We Love Google Ads (And You Should, Too!)
Google Ads are amazing. We love them, and you should too! Let’s take a look at the reasons why: They get IMMEDIATE results You can set up a quick Google Ads campaign and be live…
