If you are like every other large or small business owner, every internet marketer, or any individual that ever come across the world of marketing and how to use the internet to drive traffic and sales – you will have heard of blogging.
You may have a standalone blog or it might even be attached to your company website, regardless of which you need to figure out how you are going to attract more social shares for your blog posts if you want to be successful.
Let’s look at 5 different ways for doing this.
Make Your Images Stand Out
The first thing that people notice when something is shared across social media is the image. Not only will a great image get more eyeballs and therefore more clicks onto your shared blog post, but it will also encourage people to share it.
Take the time to pick out an image that stands out and works alongside your marketing message. It is worth investing money into stock photos too to make sure you get something decent.
Make It Possible To Share On Mobile
When you consider that approximately 20% of your visitors will come from mobile, (depending on your industry), it is essential that you make it easy for people to share your posts when they are using their mobile phones.
It’s easy enough to get a designer to make the adjustments and you will reap the rewards for time to come.
Spend More Time On Your Titles
If you are not taking the time to write a title that truly stands out and gets inside the heads of your target audience, you are doing something terribly wrong.
Do your research- find out what your market is looking for, and craft a compelling title based on what you find out.
You will get more shares, likes and eyeballs on your posts.
Get Geeky With Meta Data
The meta data is the first thing that people see when something is shared on places like Facebook, and it also determines what is shown in the search engine results.
If you spend some time creating meta data that matches the desires of your target market – in a similar way to the titles, you will get better results.
Post When They Are Likely To See It
Seems pretty straight forward right?
Simply find out when your target market is most likely to be online, and post your blog posts and share them across social media at that point.
With more people online at the time of the post getting pushed out, you will obviously be rewarded for it.